If You’re Not Ready, Just Say No!
When your organisation is in the eye of a PR storm and you're
Covid 19 Reflections
Most of us are probably keen to forget our experiences during the Covid
Blue Skies Thinking Before a Crisis
Well, spring is here and we can all hopefully breathe a sigh of
Crisis communications : not swimming naked
The American billionnaire Warren Buffet famously said 'Only when the tide goes out
Public Relations – The Dead Cat Strategy
This is a photo of our family cat Diego sleeping, not dead. The
Being Interviewed – Practical Tip Number Two
Reading from a prepared script sounds terrible, except of course if you're a
Being Interviewed – Practical Tip Number One
When I was six I just couldn’t get my words out. I had
Crisis Communications – the Swan’s Way
So there I was, doing my lockdown exercise in the 'sortacountryside'. Stomping
Coronavirus and crisis communications
There was a time in the 70’s and 80’s when the Government’s
How to Misrepresent your Brand in a Media Interview
...in 5 easy steps
